Friday, July 16, 2010

What women can expect

"There's more to life than a Volvo. There's what you can expect: being kissed, desired, loved, missed. Then there's everything you can't expect. But being ready for it, that's why you drive one....blah, blah, blah..."

Apparently we're still supposed to be passively waiting around for someone to kiss, desire, love, and miss us. But in the meantime we should buy a Volvo. Just in case we ever need to outrun some werewolves on a scenic mountain highway in the pristine wilderness of Oregon. Or is it the men who are supposed to buy the Volvos so that they can rescue the objects of their kissing, desiring, loving, and missing in case of a scenic werewolf encounter? I mean, if women can't even have an active role in a bunch of angsty kissing, desiring, loving, and missing, how on earth could they ever muster the agency to buy a fucking car already?


  1. It's like we're still in the 50s. Or the 1850s.

  2. Anonymous7/16/2010

    Although I'll admit that driving a fun car through the pristin Oregon wilderness sounds like a lot of fun right now. With or without werewolves.

  3. Anonymous7/16/2010

    Maybe you had to read the book...?

  4. happyfeminist7/16/2010

    OK, I haven't read any of the books, but I get the impression that they also sorta exhibit the archaic gender roles exhibited here. Correct me if I'm wrong.

  5. Oh, happyfeminist, you are so asking for trouble!

  6. TheMightyP7/19/2010

    The sad thing is we're so surrounded by this kind of gender crap that we don't even notice it. I had seen that commercial 4 or 5 times before you posted this, and never noticed the passive girl-language.

  7. Anonymous7/19/2010

    You're totally right, happyfeminist. I read the first book, and the gender roles displayed are pretty outdated and sad.